Tag Archives: vfx for commercials

PRESS – Bandito Brothers

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2011

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posted by Editorial Staff, 3rd October 2011 , Categories: Clippings Tags: , ,

Fluid Adds Final Ingredients to I Can’t Believe It’s Not Butter Spots

Fluid put the finishing touches on four new broadcast spots for I Can’t Believe It’s Not Butter — “Dish,” “Mussels,” “Whipped and Creamy,” and “French Toast.” The recipe for the new campaign, created via McCann Erickson/NY, called for Sex and the City star Kim Cattrall, a bevy of hunky male objects, and editorial and VFX by the New York-based editing house.

Fluid Executive Producer Laura Relovsky oversaw the project, which let Cattrall ham it up as her usual, steamy — or should we say “creamy?” — self. Editor Robin Burchill and VFX guru Wes Waldron completed the spots under the roof of Fluid’s sprawling Soho loft.

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posted by Editorial Staff, 6th May 2011 , Categories: Editorial Companies Tags: , , , , ,

LITTLE RED ROBOT: “A Girl Story” Update – FWA

The FWA (Favourite Website Awards) has published a thorough list of sites it honors, with A Girl Story (Site of the Day, July 29, 2010) listed as a winning example in the following category:

Small, yet simple, ideas with big impact (viral)

Click here to view the full list of Work We Award

LITTLE RED ROBOT helmed the site’s donation-based animated series, and is represented for directing assignments by Beef Films.

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posted by lisa, 17th March 2011 , Categories: Post Production Design VFX, psa Tags: , , ,

eight vfx Has GMC Rolling Across Canada

There are interactive ad campaigns, and there are iPad-friendly ads – and then there are VFX-driven spots that reflect the changing way we experience life. Created via MacLaren McCann Toronto, GMC “Touchscreen” was produced by eight vfx and directed by Jean-Marc Demmer & Fred Hopp.

The commercial simulates a touch-screen interaction, as with a finger moving the imagery along as it reviews the new models.

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posted by RA, 28th October 2010 , Categories: Post Production Design VFX Tags: ,

Arsenal FX Hires Designer-Directors Nathan Boldman and Lauren Mayer-Beug

SANTA MONICA, CA, October 15, 2010 – Arsenal FX, the special effects boutique founded and owned by VFX artist Mark Leiss, has added designer-directors Nathan Boldman and Lauren Mayer-Beug, whose work includes projects for HP, Red Bull, the 2010 Winter Olympics, Fox Sports, and the opening of “24″ . The pair recently completed projects for Taxicab Confessions, Money Grabbers, and MasterCard, along with numerous music videos. Prior to joining Arsenal FX, Boldman and Mayer-Beug were partnered in motion graphics house De Motu.

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posted by RA, 15th October 2010 , Categories: Post Production Design VFX Tags: ,

Beef Films Signs LITTLE RED ROBOT for Exclusive Spot Representation

Santa Monica, CA, October 7, 2010 – Beef Films has signed LITTLE RED ROBOT to its directorial roster for exclusive representation on the East Coast and in the Midwest. LRR continues to be repped by Sandra Riley on the West Coast.

Led by director Seth Shukovsky, the LITTLE RED ROBOT collective brings top creative talent together with brands to realize campaigns spanning TV, Cinema, Web and Installations. As “pop culture engineers,” LRR cultivates teams of art directors, writers, fashion stylists, art directors, CG artists, and interactive developers to engage the public and deliver “oohs and aahs” on a regular basis. Recent work includes the acclaimed “A Girl Story” (Mahindra Foundation/STRAWBERRYFROG), as well as campaigns for SONY via EURO RSCG, Ubisoft, and an experimental project featuring the Lincoln MKS.

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posted by RA, 7th October 2010 , Categories: Commercial Production Press Releases Tags: ,

Bandito Brothers Partners with Sean Cushing, Stephen Lawes, in Cantina Creative

CULVER CITY, CA, August  20, 2010 – Full service media company Bandito Brothers has partnered with Producer Sean Cushing and Director/VFX Supervisor Stephen Lawes to launch Cantina Creative LLC, a design and VFX studio located in Culver City, California.

Prior to forming Cantina, Cushing and Lawes (pictured, l-r) served as Executive Producer and Creative Director, respectively, at Pixel Liberation Front (PLF). The pair have worked on such projects as Avatar, Iron Man 2, Terminator Salvation, and Matrix Revolutions. Cantina augments Bandito Brothers’ expertise in HD post, as showcased on recent projects for BMW, Mountain Dew, NASCAR and Toyota.

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posted by RA, 20th August 2010 , Categories: Commercial Production Press Releases, Post Production Design VFX Tags: , ,

Little Red Robot: Lincoln MKS Experiment in Advertising

Little Red Robot recently completed a completely computer-generated spec spot for Lincoln’s 2010 MKS. The :30, titled “2010 MKS,”  was created as part of Little Red Robot’s internship program. For Little Red Robot, the Lincoln MKS was a natural subject. In 2009, the company was selected by Y+R Team Detroit to create a live-action spot as part of their “Project Rising Stars” campaign tied into the CBS broadcast of the 51st Grammy© Awards. “We really fell in love with this car, when we shot it last year as part of The Project Rising Stars Campaign,” says Seth Shukovsky, Creative Director of Little Red Robot. “The brand DNA that Team Detroit had created for Lincoln is so contemporary, hip and edgy, it was really in line with what Little Red Robot is all about.”

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posted by RA, 1st August 2010 , Categories: Experiments in Advertising, Post Production Design VFX, Spec Spots Tags: , ,