Tag Archives: commercial director

GARTNER Adds Director Benjamin Lee Gordon

GARTNER Adds Director Benjamin Lee Gordon

“We were immediately drawn in by Ben’s Seat campaign which perfectly captures the zeitgeist of the industry at the moment,” said GARTNER Partner/Executive Producer Rich Carter.

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Trevor Cornish

Director, TWC Films

Sometimes the best humor originates up North. The same can be said for directors.  Canadian-born Trevor Cornish has been directing spots for little more than five years. But in that span he’s directed an impressive group of outrageously funny spots, attracting considerable attention from the US ad industry. As TWC Films Partner/Managing Director Mark Thomas notes, “Trevor’s work has a lot of personality.”

TWC Films took notice of Trevor’s work a few years ago on the strength of his One Show Gold Award-winning spot titled “Vending Machine.” The spot reflects Trevor’s offbeat sense of humor: When a woman’s vending machine selection fails to fall into the collection bin, an office worker vociferously encourages the colleague to attack the machine unitl it coughs up the candy. The spot’s intent is to prove that “cheering works,” followed by a clip of a BC Lions football game accompanied by the roar of delirious fans.

This comical sense of the absurd continues in Trevor’s memorable spot for the Toronto Jewish Film Festival. In the spot titled “Outed,” a concerned mom finds menorahs, Barbra Streisand cds and other Jewish paraphernalia, before finding her son literally in the closet in full Hebrew garb. The tag encourages movie patrons to “discover your inner Jew” at the upcoming Film Festival.

“Biathlon,” for a French sports channel, features an over-the-top Swedish biathlete who cuts down the competition by skiing, then turning and shooting not at the target, but at his nearest competitor. The German athlete eventually wins the event by taking out a bazooka to “narrow down” the competition.

Trevor began his career as a music video producer, then spent four years on the agency side, as a producer for Bryant, Fulton & Shee, Vancouver. His first foray into spots came via a pair of “trailers” for the Vancouver International Film Festival. It’s been smooth skiing for Trevor ever since.

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