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Archive for the ‘Web Marketing Case Studies’ Category

Save The Whales Now

By RA on July 2, 2010 | Category: Web Marketing Case Studies | Tags: , , , | No Comments

After meeting with the White House and using every means at their disposal to preserve some of our world’s most beautiful creatures, ifelong environmentalists Pierce Brosnan and Keely Shaye Brosnan turned to the Web – and Raging Artists – for assistance. Over a feverish weekend, the firm constructed and populated www.SaveTheWhalesNow.com, a platform for their message and a destination for people who – like the Brosnans – wanted to know why the Obama administration was supporting a dangerous new proposal to overturn the global ban on whaling. Read more …

L.A. Gear Originals

By RA on April 12, 2010 | Category: Web Marketing Case Studies | Tags: , , , | No Comments

An iconic brand that defined an era and dominated the marketplace, LA Gear is synonymous with late 80s and 90s popular culture. For more than a decade, however, the brand all but disappeared from the fashion landscape. In 2008, brand-owner ACI teamed with indie retail powerhouse Sportie LA to reinvent and reintroduce the brand under the moniker LA Gear Originals. Updating classic styles from the Unstoppable line (’89-’90) with new colors and materials, the they prepared to launch a line of sneakers that would merge past and present. Read more …

Sportie LA Media

By RA on April 10, 2010 | Category: Web Marketing Case Studies | Tags: , , | No Comments

RA’s work for Sportie LA/SLAM and co-owner Isack Fadlon has helped to shape a highly visible brand image that spans Web, print, and broadcast TV. That image is underscored by extraordinary traffic (600,000-1,000,000 hits/day) for retail site SportieLA.com, the company’s second-largest retail outlet, outsold only by its flagship location on Hollywood’s Melrose Avenue. Read more …

BMW M3 Film “Living in the Lights” – Bandito Brothers

By RA on April 10, 2010 | Category: Web Marketing Case Studies | Tags: , | No Comments

The SEO campaign we did for the Bandito Brothers spec film “Living in the Lights” (using terms such as “BMW M3 Film”, “BMW M3 Movie”, and many others) is a perfect example: it’s on every BMW fan blog, has 915,000+ views for one video alone on YouTube, has increased traffic on the Bandito site more than 2000%, and is covered from a filmmaking perspective on countless online mags. Anyone at BMW and their agencies who has NOT seen it is living in the dark. But it was marketed to the PEOPLE first. Read more …

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