Volkswagen “The Force” Named Adweek’s Best of 2011
Volkswagen “The Force” – directed by Lance Acord (Park Pictures) and edited by Jim Haygood of Union – has been celebrated once again, this time by Adweek, scoring the top spot on their list of the “Ten Best Commercials of 2011.” The magazine praised the commercial highly, remarking that, “Few ads in history have been as charming, as clever, as perfectly paced, or as well loved as this. Simply the best of 2011.”
Read More »Toy Guns and Real Life: Gunner Johnson
November 19, 2011 marks the debut of Gunner Johnson’s latest exhibit, a show at the James Gray Gallery that brings together children and weapons in a truly unique – and entertaining – fashion. Yes,
entertaining. In fact, our featured Raging Artist is all about entertainment and humor. “I didn’t set out to make a statement about violence or guns per se,” says Johnson, who gained prominence with his Gothic set pieces for films such as Batman Forever (and who turned down work on the new Dark Knight film to complete this new exhibit). “I just feel that when you juxtapose imposing, even terrifying, weapons with the innocence of youth, it puts things in perspective.”
Work from Bandito Brothers, Union, Shortlisted at LIA
London, October 11, 2011 – High-profile projects from Bandito Brothers and bicoastal Union Editorial was among the work shortlisted at the London International Awards (LIA).
Read More »Cornelius Trunchpole Advances Nonprofit Agenda
Our gifted friends at branded content company ContagiousLA are producing a documentary project titled “Art and Corny” about self-proclaimed “god of advertising” Cornelius Trunchpole.
Read More »GARTNER Adds Director Benjamin Lee Gordon
“We were immediately drawn in by Ben’s Seat campaign which perfectly captures the zeitgeist of the industry at the moment,” said GARTNER Partner/Executive Producer Rich Carter.
Read More »David Cornell Joins GARTNER
Los Angeles, July 29, 2011 – Director/Cinematographer David Cornell has joined GARTNER for exclusive US spot representation. The move marks a new phase of an illustrious international career in which Cornell has worked with virtually every major brand and agency, shot across the globe, and garnered every imaginable industry honor.
Read More »Touring California with Beef Films, as William and Kate Plan “Royal Visit”
July 11, 2011 (Santa Monica, CA) – Hitting the road for a new international California Tourism spot, Beef Films founding director/partner Nick Spooner and Head of Production/producer/partner John Malina covered 2,400 miles in 10 days on one of the most invigorating shoots they’ve executed in the last 15 years. The commercial, “Royal Visit,” was created via Mering Carson and produced by Beef, which is presided over by Partners/Executive Producers Ashley Adams and Stephen Hens.
Read More »Snooki Shows Off Her BEARPAW Boots in Italy
Snooki and her favorite BEARPAW boots hit the cobblestoned streets of Italy in a new article on BEARPAWStyle, the online lifestyle and culture magazine of BEARPAW Footwear. The more the pint-sized star of “Jersey Shore” has been snapped by paparazzi in her beloved furry boots, the more BEARPAWStyle has come to wonder: if Snooki were to follow in the footsteps of other brand fans like Karina Smirnoff of Dancing With the Stars and design her own boot, what would it look like?
Read More »Union Editorial: Volkswagen’s “The Force” Wins 5 AICP Awards
New York, June 8, 2011 — Continuing its powerful run, VW “The Force” took home five awards at last night’s AICP show, held at the MOMA in New York. The spot received honors in Advertising Excellence/Single Commercial, Direction (Lance Acord/Park Pictures), Production (Deustch LA), Editorial (Jim Haygood/Union), and Next Viral/Web Film.
Read More »Bandito Brothers Shifts Hot Wheels Into High Gear
CULVER CITY, CA, May 20, 2011 — Hot Wheels has just released a breathtaking 1:30 trailer for their expansive brand re-awareness campaign. That campaign culminates in the broadcast of a world-record breaking stunt at the Indy 500 on May 29. Featuring stunt driving with life-size Hot Wheels models and VFX worthy of a blockbuster action flick, the spot was created via Mistress and produced by Bandito Brothers. It builds on the Area-51 mythology the classic toy brand created for their “Hot Wheels For Real” campaign. Hot Wheels has secured airtime on ABC to showcase the high-adrenaline spot, and the brand’s Internet videos boast over 2 million views.
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