Phil Ivey FullTiltPoker.com Commercial is a Win for Jelly Edit

posted by RA, 3rd November 2009, Categories: Editorial Companies, Post Production Design VFX

jelly edit logoDirected by Errol Morris and featuring gambling legend Phil Ivey, this new spot for FullTiltPoker.com tells the story of "Phil’s Journey." On Nov 10th, this remarkable player will head to Las Vegas to compete for his 8th World Series of Poker bracelet.

"I really loved the documentary aspect of this piece," says Jelly Editorial‘s Robb Hoffman, whose other spot credits include Mercedes "Opera," BMW "Freeway," and PlayStation 2 "Tools of Destruction." "We were not so much selling something as we were communicating the story of one man’s great ability and love for the game of poker. It was great working with the team at WongDoody and developing this beautiful visual narrative."

jelly phil

Credits:

Client: FullTiltPoker.com
Title: "Phil’s Journey"
Air Date: November 2, 2009

Agency: WongDoody
Copywriter: Julia Regan
Art Director: Ben Schneider
Producer: Elisa Orsburn

Director: Errol Morris

FX Artist: Josh Oram

Editorial: Robb Hoffman, Jelly Edit






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