Bandito Brothers is not kidding when they issue the warning “Do Not Dew This At Home”, regarding their latest effort, a spot for Mt. Dew via Dubai agency Impact BBDO. From the opening shot of a snowboarder riding down an escalator, to his being tethered to a subway car and boarding behind a “Train”, this adrenaline-pumping ride was shot completely in-camera by Bandito directing team Mike “Mouse” McCoy and Scott Waugh. With its landmark branded work for the US Navy, Scion, Ford, and others – and the features “Dust to Glory” and “Step Into Liquid” – the Bandito Brothers always get an “A” for “Authenticity”. They maintain that standard with this ad.
“Train” was cut in-house, by Waugh, at Bandito Brothers Post.
Client: Mountain Dew
Spots Title(s): “Train”
Air Date: Dec. 24, 2008
Agency: Impact BBDO Dubai
Creative Director(s): Mark Daniel Held, Grant McGrath
Agency Producer: Azza Aboual Magd
Production Company: Bandito Brothers
Directors: Scott Waugh, Mike “Mouse” McCoy
DP: Kevin Ward
EP(s): Jeff Rohrer
Producer: Peter Trucco
Editorial: Bandito Brothers Post
Editor: Scott Waugh
Telecine: Bandito Brothers Post
Colorist: Andrew Huebscher
Post/Effects: The Syndicate/Bandito Brothers Post
VFX/Inferno Artist(s): Brett Novak
EP(s): Jonathan Stone /Jacob Rosenberg
Music: Nathan Furst
Composer/Producer: Nathan Furst
Sound Design/Audio Post: Smart Post Sound
Shoot Location: Chicago, IL
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